Keir managed to get  a world class expert in product design, Dr. Rob Phillips, to present a workshop which allowed us to tell our project story in working with Amnesty, and in turn receive his feedback.

We each gave a two minute presentation on what we’ve been doing, who we’ve been designing if for, what’s needed etc. Check it out below:

Rob’s advice:

Rob gave us some really useful advice regarding how we could move forward and what foundations should be set at this stage. We need to define the answers to the questions:

  • What are we trying to achieve?
    • Make people empathise – how to do that?
    • Educate people
  • Create mission statements
  • Context – How to design from your sofa?
  • Think about the design space – people walking to work or leaving work aren’t going to be interested.

Below is the exact conversation between our group and Rob (who didn’t mind us filming him):

Keir’s advice:

Define what we are bothered about? For example, hate crime after Brexit. Close to home example is students abused in Bristol city centre due to a number of reasons (BREXIT, Trump). Abbey mentioned designing a SHAME APP.

Keir made reference to Promise Tracker, check out blog post here. We could take a small area in bristol, thinking about what stops people to engage with those things, what could we use or what could people contribute to in a small way that could make a difference? For example, everyone pretty much has a phone or some sort of dynamic device, and everyone knows how to press a button. It’s about making it easy for people. But how do we make it engaging?

We should use bristol as a model – check out citizen science generally and the public technology lab. Getting people of the general public to make small contributions to make a difference. Getting people to do something easy.

Audrey’s advice:

People feel overwhelmed by the amount of “nightmarish information” they are given, as they hear about awful things happening on the news, etc. and they end up feeling like nothing can be done.

Awareness is important, but that’s not the whole part of it. Think about the other parts.


  • Set up a PROMISE TRACKER campaign, go to the amnesty bookshop to perform an observation research field trip. Illustrate a questionnaire for people to fill out from their devices (nice and easy) to gather data.
  • Observational field trip to take place on Tuesday 21st at the Amnesty Book store on Gloucester Road.