Branding Holiday

During our first Interaction Design workshop, we were tasked imagining a ‘famous’ brand as a holiday company, and give a 5-minute presentation to the class showing what a holiday run by our chosen brand would look like.

Using Carlsberg’s highly successful advertising campaign ‘If Carlsberg did…’.

We chose the brand Nike to carry out the task while taking into consideration location, excursions, people you would meet, souvenirs, uniforms, accommodation, travel options, adverts, food, transfers, holiday reading, romantic meetings, language support, cost, upgrades, exclusiveness….

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